The universe of the book should reflect the personality of chef John Mike: gourmet, colorful and lively, with a touch of nostalgia. We translated this vision through rhythmic compositions, careful photographs, controlled typography and rich colors. The aim was to marry the classic visual codes of cookbooks with modern elements: images with rounded corners, contemporary typography and bright photo direction. We participated in the design of this unique book, taking care of production, food styling and artistic direction. Each photo has been designed to capture the essence of the recipes, highlighting the textures and colors of the dishes while creating a visual atmosphere in harmony with the chef's universe. A real pleasure to dive into the culinary world of John Mike and to support him in the creation of his first recipe book.
Visiter le site webAuthor - Jean-Michel Leblond
Photographer and photo editing - William Lapierre
Food styling and accessories - Justin Daoust
Styling and production assistant - Chloé Roy